Февраль 2011 - Первичка

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Internet marketing — how to create more value and get more profits

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Internet Marketing — How to Create More Value and Get More Profits

Internet Marketers often talk about providing more value to clients to increase your business returns, but seldom do you learn from them how this can be achieved and how it actually helps.

First of all, you have to realise that this has to be developed as a mindset, to truly leverage on its benefits in Internet Marketing. In fact, there is a systematic and logical way to create this mindset in you, such that it becomes second nature and makes it easier for you when coming up with marketing campaigns.

There are 3 simple ways to do this:

1. Create a «Wealthy Mind»

Very often, people in business wonder how to maximise and squeeze out every last bit of profit from clients, without realising that most people, including their clients, think the same way. As a result, this leaves them stumped when their clients ask them — “What’s in it for me?”.

Creating a “Wealthy Mind” is to first understand people and their needs, and then to come up with free solutions that provide them with value. Make them feel that you are in fact looking out for their best interests. You might even want to provide solutions that do not actually relate to your products but really solve their problems. You will be surprised the bond that can result between you and the client, which will lead them to return to you in the future. Credibility will also be formed.

And when they do return, that is when you can leverage on the past value provided to receive your returns.

2. Do Not Be Selfish

By creating a ‘Wealthy Mind’, you will also need to think less of yourself and more for your clients.

I cannot stress this more, you will need to make this your mission. And an effort to give first before receiving will in the long run give you an edge over any other competing businesses.

3. Share Your Best Ideas or Secrets

In fact, give them out free!

Sharing your best products or ideas not only provides value to people, but it also shows them what you have got to offer, which makes them pay more attention to you. This not only creates credibility, it can also create word-of-mouth and that is viral marketing that you would want, wouldn’t you?

Ok, some of you might be wondering “Hey, my best products are the most expensive and provide the most profits”. But they also provide the most value! You might not give them all out, but remember the fact that if you are in this business, new and better ideas will come along, and new products can be leveraged on from those.

Go over these 3 methods like a mantra and practice them. When you eventually embody them, you will develop relationships with clients or potential leads that not only include credibility and value, they might even view you as their trusted advisor and friend. And that is the true value for both parties that will improve your business, profits and wealth in the long run.

How to take advantage of tax breaks with a home based business

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How to Take Advantage of Tax Breaks With a Home Based Business

Tax Day of April 15 comes around before we are ready. Then we scurry to make sure we have all the deductions accounted for that can hopefully assist us in getting money back from Uncle Sam.

Unfortunately, many people do not realize what kind of tax breaks they can get by having a home based business. Most people think there are many more requirements to having a home business than is actually required by the government. There are only three:

1. You show a profit ‘intent’ (even though you may not show a profit yet).
2. You work your business on a regular and consistent basis (even if only three to four hours per week).
3. You keep good records (just like a big, full-time business).

With a home-based business, it’s important to remember that your street address is also your business address since it is housed in the same location. Because of this, there is a «deductible business portion» of your home-related expenditures. This can include a portion of utilities, furniture, janitorial service, home office equipment, maintenance expenses, etc.

There is also a huge benefit to hiring your spouse for your business because you can then deduct ALL out-of-pocket health cost for the whole family. If you hire your kids in your business rather than give them an allowance, the wage expense is tax deductible to you and is usually tax free to your child (up to $5,700 per year and put any above that in a Roth IRA for maximum benefits).

The biggest single tax deduction may be in your car’s ignition in relation to potential tax savings. Keeping a 90-day consecutive period vehicle log is actually allowed to figure the tax break for your car, rather than writing down that information every time you go somewhere related to business all 365 days of the year.

Never take another ‘vacation’ and not get to claim tax breaks. Make sure you do something in relation to your business when you are traveling so it will become a tax deductible business trip. However, there are some stipulations that apply in this field and you need to be able to substantiate the business expense. However, the number 1 reason that triggers an audit is math errors on the return. The second reason is an incorrect Social Security number on the form. So to keep from sending up a red flag, triple check your numbers.

The IRS has been instructed by Congress to give huge refunds and deductions to taxpayers who have a home-based business, OR anyone who operated one at any time in the past three years. You can easily file an Amended Tax Return (Form 1040X) by following simple step-by-step instructions if you had a home-business in any of the past 3 years, and get a refund check for thousands of dollars…plus interest if you have not claimed those deductions yet!

You deserve to get as many tax deductions as possible if you have a home business, including an online business. Be sure to do your research to see what you may be missing out on.

How to choose a camera bag

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How to Choose a Camera Bag

The most important criterion is that the camera bag is easy to carry, so the camera does not get in the way as you go about life, but is still there for the unexpected shot. There are a wide variety of camera bags on the market, this in response to the extensive range of cameras available, and an even wider range of different photographic purposes. A good camera bag is for much more than carrying the camera, there is a host of important accessories and essential bits of equipment to carry around as well.

Define the essential pieces of equipment to form the basis of your starting set up or walking around camera gear. Walking around is photographer’s term for this minimum set up that is convenient and light enough to carry while you walk around but is versatile enough to get some sort of reasonable shot of most situations.

Even the simplest Point & shoot camera may need memory cards, spare batteries or a battery charger. Of course sometimes if you have more sophisticated camera gear the amount of equipment required varies and for you may need more than just a walking around set up, so you need a larger camera bag. The answer is to buy two or more bags rather than try to compromise on one to fill a number of roles. You might end up with bag that does none of them very well and is really a waste of money.

As well as convenience, the bag serves to protect the exposed LCD screens and the camera body from scratches. Those easy to operate control knobs that stick up are also more vulnerable to accidental knocks, so a bit of cushioning is important even for a compact pocket size camera. There are small bags with a loop to attach the bag to a belt so the bag not only protects the camera it is a very convenient way to carry a camera.

Houston real estate | what to expect from the houston market

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Houston Real Estate | What to Expect from the Houston Market

Houston real estate has long been a barometer for the rest of Texas. But now, in the recession, the city is behaving out of character. One day things might look promising; the next, not so good. With the rest of the state looking for guidance, it is easy to see how many realtors are concerned. But the truth is the market is trying to work itself out. It is vulnerable to the economy. It is aggressive in its method. And it will not go away. Gently. So, the big question is when and how the market will recover, not if it will recover. Houston-area home sales fell for the 20th straight month in April as the local housing market continues to slog through the recession and financial crisis. Single-family home sales last month fell 22.5 percent compared to the previous April, according to data from the Houston Association of Realtors. Prices, though, were down less than 1 percent, a positive sign after six months of more significant drops. The median price for a single-family home was $149,050 in April, compared to $150,000 a year ago. The median is the point at which half the homes sold for more and half sold for less. ?€?The housing industry recovery will be a gradual process, but Houston continues to demonstrate the strength of its home values compared to other communities around the country, where pricing ballooned and then bottomed out,?€? Vicki Fullerton, the association?€™s chair and broker of record at RE/MAX of The Woodlands & Spring, said in a news release. Homes sold out of foreclosure made up nearly a quarter of all the single-family homes sold in April. But that figure has been tapering since January when foreclosures made up 34 percent of sales. With historically low interest rates and a federal $8,000 tax credit, real estate agents are reporting more activity among first-time home buyers. Realtors sold 4,200 single-family homes in April through the Multiple Listing Service. Most of the sales were of existing homes. Preliminary figures for May signal another decline, with a 25.3 percent drop in pending sales at the end of April. Those are listings expected to close within the next 30 days. The number of properties for sale also fell in April to 45,269. Rental demand picked up again last month with leases of single-family homes up 8 percent on a year-over-year basis. Townhouse and condominium leases were up 12.2 percent. So there you have it, Houston is a city on the brink. It could go either way. But for savvy investors, with the right capital, credit and security, plenty of lucrative investments are available.