How to avoid the "poof, gone

How to Avoid the "poof, Gone!" Syndrome — Use Systems That Work for You

Copyright (c) 2008 Linda Feinholz

I learned for myself years ago that I have «Poof, Gone!» Syndrome.

Many of my clients do too. If you’re like most busy professionals, the thought of sitting in meetings with consultants, or in day-long workshops to learn How To Be More Productive is not the highest item on your priority list.

You’d rather explore new ideas, create products and services, develop a new relationship, or work with your clients… and the wrong tools and systems divert our attention and we loose track of what we’re trying to accomplish.

In conversation with one of my clients this week, Sarah’s trying to find the perfect tool, the best system, the most productive way to stay focused on her goals and achieve them… and her biggest concern is that she’s ‘supposed to’ keep herself organized with a specific system so she stays on track. I understand her concern.

I relieved her of that tension. The fact is: It Depends.

To be successful in business, you must have systems in place. And the world is filled with systems ‘guaranteed’ to keep you focused, on track, and roaring ahead to success.

Since the mid-1980s there have been a flood of systems — everything from cute little cards that go in your shirt pocket, sophisticated computer systems that ‘ding’ to remind you of your next item on your calendar, and enormous expensive ‘organizers’ that every single thought, meeting and commitment are captured in.

You can even use your organizer to bench press during meetings to keep your upper body tone!

There are just 2 problems they don’t mention in fine print on the cover of the latest books, or the advertisements for workshops and other productivity tools. The reality is those systems are NOT meant for everyone! And, once people pay for them, they feel trapped into using them even if they don’t work well for them!

They’re meant for the people who that particular tools or approach works for. Take me for example: I want to see my entire week at a glance, so that I can change and update it anywhere, anytime. That means using paper-based calendars that show my entire week, not just the day, and that I can write note on. So PDAs don’t make me happy. If I have a busy day and everything doesn’t fit on one screen… «Poof, Gone!»

The organizer system worked when I was in corporate environments, going from meeting to meeting, assigning and keeping track of multiple complex projects… but that’s not the work I do now, so it’s waaaay overkill!

And color-coded file folders perfectly labeled and stacked in a rack are the same as «poof, gone» for me!

I use ‘kangaroo’ pouch folders (product 515 from www.walshenvelopes.com) and now several of my clients do as well. They’re designed so that I can see the top 1/3 of the items in each pouch. I can cram things that relate to the topic or project in the same folder without them slipping out, stack them in a single pile, or line them up like a row of cards where I can see the top 2 inches of each down the side of my desk.

I can grab one to take with to a meeting as well. When I’m done with them I empty and reuse them or use the holes at the top of the pouch to fasten them in classification folders and put them in storage.

There are two keys to using a system that improves your productivity.

1 — Systems Need to Be Useful

And «useful» changes. Sarah isn’t planning on taking the plan to her bank. The good news is she doesn’t have to write a formal business plan to keep her business on track.

She works out of an office that no client will ever enter, so she doesn’t need a system that looks good for the public, she needs one that makes her personally more effect. Period.

2 — Systems Need to Be Used

And so back to ‘business plans.’ I used computer-based documents and systems for years… when I needed to share that information with other people it worked great!

Yet, when I laid out the new plan for my personal business last year, the moment I closed the document on the screen, or printed it out and put it between other documents… you guessed it, «Poof, Gone!»

I tried the project style To Do list in a spreadsheet. It was fabulously detailed, organized and complete. And «Poof, Gone!»

Then I used flip chart pages taped to my walls and created a «sticky note business plan» with six colors and 3 sizes of Post-It® Notes. I was able to keep track of my business goals and plans and activities with a quick glance. Every single one got done.

Sarah’s giving it a try this week. I’ll let you know how it goes.

Don’t get vested in a system just because you invested in it! Just as I’ve changed and adapted the tools and systems that I’ve used, I encourage you to take a fresh look at whether the formal tool or the «sticky note life» is the one that fits you best today.

Find the systems that work best for YOU, rather than the purveyors of specific systems. It’s a permanent cure for the «Poof, Gone Syndrome!»

How to use internet marketing articlesto separate from the pack

How To Use Internet Marketing ArticlesTo Separate From The Pack

If you are looking to use internet marketing articles as a means of promoting your business or products, the first this you should know is that you’re not alone! The tactic of marketing articles for these purposes are widely used and can be extremely effective, if you are able to make your offerings exciting, vibrant, informative and able to stand out from the hundreds of other pieces of content that are published every day in this arena.

Internet marketing is a very competitive niche, and it’s usually the first stop for anyone looking to market anything online. This is why it’s somewhat more competitive than other niches, say like desk globes. If you have a great product or service, or are willing to put in the time and work required to get noticed, it is a great way to market!
One of the best ways to get your internet marketing articles noticed is to start at the beginning: the title. A title that not only conveys exactly what the piece is about, but can also evoke humor, intrigue, emotion, and curiosity will get you more page views than a dull, matter of fact title. This may seem like a tall order, especially when you’ve been taught that people love to see articles listing «5 Easy Ways to Become a Millionaire», or «How to Make Money Online». Now, while those titles may well reflect the content of the article precisely, how tired are they? Haven’t we seen them or slight variations of them endlessly, so subconsciously, your mind is saying,  «Oh, I already read that.» Not good!

Instead, give things your own, unique spin by injecting some personality and life into your writing. Use emotional triggers. Use enticing language. Don’t opt for tired clich?s. In the internet marketing world you must evolve or die!

Show your readers how your product will make their lives so much better, and if you’re trying to promote others products as an affiliate, don’t just promise a slightly tweaked version of the salesletter; get personal! Explain why they should give this a look, admit your own misgivings, and  how you overcame them and are now able to confidently recommend this product. Show the warts, and give workarounds or solutions. People value honesty, and if you are straight with them, you are far more likely to have gained their trust, and a shot at a sale.

Use stories if possible and if they fit. People love stories, and they go a long way toward delivering the social proof needed to sometimes close the deal. Don’t be fictitious, because in the end it will be a disservice to you. Don’t include fake testimonials, for once you are found out your reputation as a marketer is finished.

In short, give the reader content that is fresh, alive, lighthearted and true, and you will find that your article views will outpace the pack!

How to get high demarcation test equipments

How to get high demarcation Test Equipments

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How to buy your janitorial supplies

How To Buy Your Janitorial Supplies

A janitorial service business typically spends a lot of money on janitorial supplies which are used in cleaning commercial buildings such as schools, hospitals, warehouses, retail stores, parking lots, and manufacturing facilities. For this reason, it is important for a janitorial service business owner to find reliable and trusted suppliers of cleaning tools, equipment and supplies. Not all janitorial supplies store have the same inventory of supplies you need. Some of them only have the cheapest but ineffective products while some offer the most expensive ones but you cannot be sure of their quality and effectiveness in cleaning. You need to do a lot of research for online stores that can offer you the best deal in terms of quality products, delivery efficiency and cost.

You can save a lot of dollars if you buy in bulk from different wholesale suppliers of various janitorial supplies such as cleaning products, paper products and dispensers, brooms, brushes and related accessories, air fresheners, skin care and hand soaps, floor and carpet care products, as well as trash cans, trash bags and other facility maintenance products. There are many janitorial supplies stores that you can find selling top quality brands of disinfectants, glass cleaners, wipers, rags, paper towels, and bathroom tissues to make sure that you use only the best but inexpensive supplies. Do not forget to compare the quality and the price so you are sure that you get the best deal wherever you decide to purchase your janitorial supplies. You should look for a supplier that can give you the most economical solution and cost as well as a high level of commitment to serve you. You need a supplier that can also provide you with fast and friendly customer support and can deliver on their promises on time and in the most efficient manner.

The perfect cleaning product that you need exists out there, already on the shelves of a janitorial supplies store. You only have to find out where and which one it is. To find out, make a list of what you expect from a cleaning product and what qualities you want it to have. Most of your cleaning jobs for your customers will require that the product you use not only smell good but must effectively eliminate germs and keep the surface immaculately clean. Of course you would also be looking for a product that is most affordable to you. You can find all of what you want by visiting stores whether on line or their brick and mortar counterpart and comparing the labels and prices. You can also test their products in order to be really sure about the products quality and effectiveness.

If you are tasked to purchase janitorial supplies, be sure that you dont end up buying products that are not only expensive but ineffective as well. You will be spending a lot of hard earned cash so you need to be careful that you get your supplies from a trusted source which only offers the best quality brands of janitorial supplies. This way, you can be sure that not only do you get the best but also provide the best cleaning services to your customers.

How to start doing business in affiliate marketing

How To Start Doing Business In Affiliate Marketing

When you’re just beginning to start doing business in Affiliate Marketing, one of the most essential things you need to know is about traffic — particularly what it is and how to acquire it.

Why?

Because even though it’s become somewhat of a blueprint these days, that «the money is in the list» — but this means YOUR list, not the list of the people whose products you’re selling if you want to be successful in doing business in Affiliate Marketing.

As an affiliate marketer, your job is to come across with people who want to buy the products you’re promoting. To do that, you need to write your own ad or hire somebody to write it for you, and send people to a Website where they can buy the product that you are promoting as an affiliate marketer.

BUT — there’s a problem by using this method. Do you know what it is?

Somewhere from 60 to 95% of the people you send to the web page possibly aren’t going to buy the first time they visit the web site you are sending them to, because:

1. Most people want to be sure that they’re correct in making the decision, so they generally want to see or hear more from you, between 5 to 12 times before making a buying decision. Do this to make your business in Affiliate Marketing very profitable.

2. If you’re spending for the ad to send people to the Website of the seller, the ones who don’t buy vanish forever. And neither both of you, the seller nor yourself will benefit in your affiliate marketing business.

3. For those who buy, if you’re only sending them to the web page, YOU still lose them indefinitely because you have no way of getting their names and contact information.

The Big 4 Proven and Tested Solutions for the 3 Problems:

1. Write your own ad and send your prospects to YOUR squeeze page which is a well-written squeeze page -. A squeeze page is a single page Website that has only one purpose which is to convince prospects to give you their contact information. This very necessary in doing business in Affiliate Marketing.

A squeeze page should be simple — no flash, no links, and if you use a graphic or photo, do it but keep it simple and make sure your graphic or photo relates to the purpose of the page.

You can convince prospects to give you their contact information by giving them content-rich information that they’re expecting to find and that they believe that’s useful to them.

2. Offer them an reason or a gift to give you their contact information. This could be a free newsletter, a free report, an audio or video product or anything as long as it’s related to the niche or affiliate product.

3. After they’ve opted in to your autoresponder, send them to your affiliate sales page.

4. Make a follow up with them on a regular basis — mixing good information, free gifts and free bonuses from time to time and offer an additional affiliate products.

Soak, rinse, dry, iron, wear, repeat. This means that you have to go into the process of creating, editing, proofreading and finalizing, and… REPEATING.

Once you’re making money from your first affiliate product, move on to the next level and then the next level and the next level.

The best thing about affiliate marketing is that you can set up most of it on your autoresponder, so you turn it into a «working system» and it works «almost» on autopilot.

There is NO SUCH THING as a business that is running 100% on autopilot — and don’t believe anyone who tells you in a different way. Any real business takes time, work and effort, especially when you are doing business in Affiliate Marketing.

But by setting up a working system this way, your autoresponder does the greater part of the work, and you will only need to do effortless updates to make sure you keep fresh and updated information flowing in your Affiliate Marketing business.

Set up a working system that helps you the most doing business in Affiliate Marketing. FOLLOW THIS AND DO IT NOW!